Webinar 2 Recording

Harmony Grove.
Second Webinar.

The full recording and companion notes from the second live investor presentation on May 12, 2026. New this session: Class A vs Class B structure, the renovation roadmap, and a fixed 6.25% mortgage rate.

📅 May 12, 2026
75 Units · Marietta, GA
Dr. Kirk Campbell · Claude Mouaffi · Fedna Morency
AAR 20% Annual Average Return
Tax Savings At least $35,000 Year 1 tax savings (K-1)
Occupancy 97% Cash flowing from day one
Mortgage Rate 6.25% Fixed, agency loan, 30-yr
Second Investor Webinar · May 12, 2026

Watch the full recording

The complete unedited recording. Kirk, Claude, and Fedna walk through the asset, the Class A vs Class B structure, the renovation roadmap, and the capital stack followed by a live Q&A.

$7.75M
Purchase Price
$103K
Per Door
$141K
Sub-Market Comp Avg
2x
Target Equity Multiple
Why This Deal Pencils

Four reasons the team loves this deal

01
Rent upside built into the asset
Current rents average $1,092 versus market rents of $1,435 roughly a $300+ per-unit delta. Renovating ~50% of the units captures approximately +$175 in rent per renovated door, plus an additional ~$50–$55 per door for the washer/dryer rental program.
02
Built-in equity at acquisition
Entry basis is $103,000 per door. Trailing 6-month sub-market comps average $141,000 per door; the most recent 1964-vintage sale traded at $155,000 per door.
03
Supply-constrained Cobb County market
Zero new construction over the next 8 quarters within the sub-market alongside strong population and job growth. Average household income inside the 3-mile radius is ~$106,000, while the average home price is ~$432,000, producing renters by necessity.
04
Cash flows from day one
97% occupied today, with a 5-year occupancy floor of 94%. This is not a turnaround story it is a value-add layered onto an already healthy income stream, financed with a fixed 6.25% agency loan at ~70% LTV.
Property Details

The asset, by the numbers

Asset Snapshot

PropertyHarmony Grove Apartments
LocationMarietta, GA Cobb County
Total Units75
Unit Mix~53% 2-bed, ~30% 1-bed, balance studios
Condition100% classic / unrenovated
Occupancy97% (5-year floor: 94%)
Distance from Atlanta15–20 minutes

Capital Stack & Debt

Loan TypeFixed-rate agency (Fannie Mae / Freddie Mac)
Mortgage Rate6.25% fixed (5-year term)
Amortization30 years
Loan-to-Value~70%
Renovation Budget~$1.0M + 10–15% contingency
Working Capital Reserve~$155,000
Minimum LP Investment$100,000

Rent Strategy

MetricValue
Current Average Rent$1,092
Today's Market Rent (Comparable Properties)$1,435
Rent Premium per Renovated Unit~+$175/month
Washer/Dryer Rental Program (per unit)~+$50–$55/month
Existing Manager's Planned Renewal Increase~+$75/unit at lease renewal
Renovation Scope~50% of units at ~$12,000 per unit

Exit Sensitivity (5-Year Sale)

ScenarioSale PriceAnnual IRRCap Rate
Base Case~$13.59M~20%Holds at 5.6%
Best Case~$14.30M~23%Compresses
Worst Case~$12.65M~16.86%Expands
Investment Structure

Class A vs Class B

Two investment classes accommodate different goals. Class A is for investors prioritizing cash flow today; Class B is for investors prioritizing wealth growth over the 5-year hold.

Class A Class B
Preferred Return 11% / year 7% / year
Priority of Cash Distributions Priority paid before Class B Behind Class A
Share of Profits at Sale Not entitled to upside 70% of profits
Target Annual Rate of Return ~11% ~20%
Equity Multiple (5-yr hold) Capital preservation + yield ~2x ($100K to ~$201,781)
Best For Cash flow today Long-term capital appreciation

Sample 5-Year Pathway for $100,000 in Class B

Year 1 distributions are modest as renovation is capital-intensive. Years 2–5 catch up as renovations stabilize and rents step up. At sale (~year 5), Class B receives its split of the profit projected at approximately $66,000. Total projected outcome: approximately $201,781 doubling the original $100,000, before the K-1 tax benefit.

Renovation Roadmap

Phased to protect occupancy

The renovation is sequenced to protect occupancy and tenant goodwill while creating visible value at the asset. Exteriors first, interiors second residents feel the upgrade before any rent conversation arrives.

Month 1–2
Onboarding and baseline. Lease-up disciplines installed, vendor onboarding, due diligence baseline established.
Month 3
Exterior renovation begins. Fence repair, painting, curb appeal, and common areas. Residents see value before any rent letter arrives.
Month 9
Interior renovations begin. Kitchens, baths, countertops, cabinets, stainless appliances, in-unit washer/dryer where applicable. ~3 units renovated at a time; ~1 month downtime per unit.
Two strategies
Tenant moves out at lease end unit renovated, full +$175 rent premium captured. Tenant stays offered an already-renovated unit to move into, then their previous unit is renovated. Either way, the renovation gets done.
Break-even
Year-1 break-even occupancy: ~76% well below the 94% five-year occupancy floor. As operations stabilize, break-even falls to approximately 68%.
Live Q&A May 12, 2026

Every question. Every answer.

Every question fielded during the live session, restructured for clarity. Where multiple panelists answered, their contributions are stacked in the order they were given.

Under what circumstances might investors not get the targeted 11% preferred yearly return for Class A or not achieve the 2x multiple for Class B?
Asked by Blaise Nzeda
Claude Mouaffi
"Class A is designed for cash flow distribution and gets priority. They don't share in the upside, but they enjoy a priority card during the years we hold the asset. For Class B, the scenarios are exactly what the sensitivity table shows worst case, target, and best case and they translate directly to what a Class B investor can expect in each market condition."
Dr. Kirk Campbell
"Class A investors sit right behind the bank the bank gets paid, then Class A, then Class B. So Class A's 11% preferred return has priority. In our worst-case sensitivity, instead of the 20% Class B target the return is approximately 16.86%, which still outperforms the broader stock market."
What is the duration of the renovation?
Asked by Blaise Nzeda
Dr. Kirk Campbell
"Approximately 12 months end-to-end. We sequence it in phases: exterior first fence, paint, curb appeal to improve quality of life for current residents before any rent conversations. Interior work follows. We are not just here to earn a return; we want residents to feel they're getting value for any rent increase."
What is the mortgage rate?
Asked by Irina Benimovich
Claude Mouaffi
"The mortgage rate is 6.25%, fixed for the 5-year business plan."
Dr. Kirk Campbell
"Amortized over 30 years. It is an agency loan (Fannie Mae or Freddie Mac) and we are intentionally not over-leveraging anticipated loan-to-value is approximately 70%."
How will the planned renovation impact rental income and occupancy rate? Is there a roadmap?
Asked by Blaise Nzeda
Fedna Morency
"Exterior renovation begins at month 3. Interior renovation begins at month 9. The property's lowest occupancy over the past 5 years has been 94%, and it is currently 97%. We work outside-in, slowly bringing the interior plan up to pace."
Dr. Kirk Campbell
"Year-1 break-even occupancy is approximately 76%, and as operations improve, the break-even falls to approximately 68%. We renovate about 3 units at a time to balance rent uplift with occupancy. Anticipated downtime is roughly 1 month per unit."
On an almost fully occupied property, $1M seems a little high for renovations. It seems like renters aren't interested in moving out.
Asked by Leroy Pascal
Claude Mouaffi
"We have two interior strategies. First: renovate units only as people leave. Second because this is such a desirable area that people don't want to leave we offer existing residents the chance to move into an already-renovated unit, then renovate their old unit. The on-site team told us during due diligence that residents want washer/dryer, new countertops, new cabinetry so either option will appeal."
Dr. Kirk Campbell
"Current rents are $1,092 versus a $1,435 market a meaningful delta. The existing property manager already planned $75 rent bumps at renewal regardless of renovation. Our renovation budget includes contingencies on top of contingencies we'd rather have a healthy budget we don't use, and return capital, than be caught short. Under-promise, over-deliver."
Will the deck and offering documents be sent out via the registration email? Can I get a copy of the presentation?
Asked by David Walker, Gabriel Itegbe, Blaise Nzeda
Dr. Kirk Campbell
"Everything is available in our investment portal. We'll drop the cash flow portal link in the chat so you can find this presentation and all other pertinent documents. If you can't or don't want to ask your question live, just reach out. We are always available."
Fedna Morency
"Yes 100%. I'll share it with everyone who registered."
Operating Wisdom

Lessons from the partnership

On Mindset
  • Let your money scrub in for you make it work harder than you do, in a more tax-advantaged manner.
  • Real estate is a people business one that builds passive wealth together.
  • If you choose to be here, it's because you know there is value.
On Risk & Underwriting
  • Be conservative. Out of 120+ deals evaluated, only two checked every box.
  • Aim for solid doubles, not home runs. Durable returns beat splashy ones.
  • Build contingencies on top of contingencies 10–15% inside a $1M renovation budget.
  • Insist on a fixed-rate agency loan and target ~70% LTV. Don't over-leverage.
On Operations
  • Use a property manager already running comparable plans in the market.
  • Phase renovations: exteriors before interiors so residents feel value first.
  • Offer renovated units to existing residents when occupancy is high.
  • Listen to on-site staff and tenants in due diligence they tell you what residents will pay for.
On Alignment & Service
  • Eat your own cookie GPs invest meaningfully alongside LPs.
  • White-glove service: share cell numbers, take calls, return texts.
  • The partnership matters as much as the asset.
  • Under-promise; over-deliver. Return unused contingency to investors.
Direct from the Webinar

Lines worth remembering

"There's zero new construction over the next 8 quarters. I repeat zero new construction over the next 8 quarters."
Dr. Kirk Campbell
"This is not a turnaround story. This property cash flows day one."
Dr. Kirk Campbell
"I'd much rather have a very healthy renovation budget that we don't use, and that we could return the money to our investors, rather than being caught with our pants down."
Dr. Kirk Campbell
"We're not home run hitters. We look for deals that are solid doubles."
Dr. Kirk Campbell
"Real estate is similar to medicine it's a people business."
Fedna Morency
"Let's do this deal together. I believe if we come together and do this one, we're going to outperform."
Claude Mouaffi
Single-Page Summary

Investment cheat sheet

The Asset
PropertyHarmony Grove Apts
LocationMarietta, GA
Units75
Condition100% unrenovated
Occupancy97% (floor: 94%)
The Deal
Purchase Price$7.75M
Per Door$103,000
6-Mo Comp Avg$141,000/unit
Mortgage Rate6.25% fixed
LTV~70%
Investor Economics
Min Investment$100,000
Class A Pref11%/yr (cash flow)
Class B Pref7%/yr + 70% profits
Target IRR~20% (Class B)
Year-1 K-1 Loss~$35,000
Strategic Partners

Our strategic partners at XSITE Capital bring institutional multifamily expertise and a track record of disciplined operations across the Southeast.

Dr. Julius Oni
Dr. Julius Oni
XSITE Capital
Leslie Awasom
Leslie Awasom
XSITE Capital
Tenny Tolofari
Tenny Tolofari
XSITE Capital
Closing the Session

Appreciation received

David Walker
"Thank you!"
Blaise Nzeda
"Thanks for the excellent presentation."
Dr. Kirk Campbell
"Thank you so much for spending your Tuesday evening with us, and looking forward to answering any questions you may have."
Fedna Morency
"Would definitely love an opportunity to work with you guys and get you on this asset and make your hard-earned money work for you."
Claude Mouaffi
"Thank you for everyone who came in today. Please reach out myself, Dr. Campbell, and Fedna are here."
Mila Penn Chazak
"Look forward to seeing you all be partners in this asset."
Next Steps

Ready to move forward?

The cash flow portal has the offering documents, the due diligence video, and the soft commitment form. Book a call with Dr. Campbell if you want to walk through any assumption line by line.